7 Top B2B LinkedIn Automation Tools for 2023: Boost Your Lead Generation!

Koen Claes Rouire
Koen Claes Rouire
7 Top B2B LinkedIn Automation Tools for 2023

In just 6 months, we generated over 5000 leads on LinkedIn. For us, LinkedIn isn’t just another social media platform; it’s our playground primary channel for B2B lead generation, both for our internal efforts and for our B2B clients.

If you’re strategizing to amplify your B2B lead generation efforts on LinkedIn, then you’re in the right place. Especially if you’re looking to explore the world of LinkedIn automation tools, come closer.

Why? Because the right LinkedIn automation tool can:

  • Half your time investment, if not more.

  • Generate leads on autopilot.

  • Expand your LinkedIn network exponentially.

  • Enhance your recruitment strategies.

  • Amplify your personal branding on LinkedIn profiles.

Achieving 5,000 leads might sound like a feat for a large team, but here’s the catch: we’re a compact team of 10. Yet, we operate at the capacity of a 60-member team. How? We leverage the best LinkedIn automation tools available in 2023.

Now, labeling something as “The best” might seem assertive, even cliché. But remember, we’re a growth marketing agency, and marketing tools, especially LinkedIn Tools, constitute 30% of our game plan. We’re always on the lookout, experimenting with the newest and most advanced LinkedIn automation software

Rest assured, the LinkedIn automation tools we’re about to share have been rigorously tested and cherry-picked out from many options. These aren’t just tools we recommend; there are tools we use daily. And we won’t be overwhelming you with a list of 59 tools. Seven is more than sufficient. Plus, we won’t just list their functions; we’ll guide you on how to utilize them.

First up, you’ll discover the most agile B2B LinkedIn automation tool that has transformed our LinkedIn lead generation. But before we dive in, a quick note: while many LinkedIn automation tools offer free trials, it’s essential to ensure they comply with LinkedIn’s terms of service. LinkedIn had been known to flag accounts that use tools deemed illegal or against their guidelines. Always prioritize the safety and integrity of your LinkedIn account.

#1 Phantombuster – The best overall LinkedIn automation tool

Phantombuster is by far the most used B2B LinkedIn automation tool in our tool kit. Whether we’re asleep , working, or even on vacation, Phantombuster is tirelessly working in the background. Once set up, it takes the reins, ensuring our LinkedIn marketing efforts are consistent and effective.

This tool is the powerhouse behind our LinkedIn lead generation. When paired with LinkedIn Sales Navigator, Phantombuster becomes an unstoppable force. This combination allows us to target our desired audience with precision, making our outreach campaigns more effective.

Here’s a deeper dive into how we harness Phantombuster:

  1. Automated Connection Requests: One of the primary ways we expand our LinkedIn network is by sending out connection requests. Phantombuster’s automates this process, ensuring we’re consistently reaching out to potential LinkedIn prospects without manual intervention.

  2. LinkedIn Message Automation: Personalized messages are crucial for effective LinkedIn outreach. Phantombuster allows us to send automated messages that feel personal, enhancing our chances of engagement.

  3. LinkedIn Profile Enhancement: A well-optimized LinkedIn profile attracts more connections and prospects. Phantombuster provides insights and tools to ensure our LinkedIn profiles are always in top shape.

  4. Cloud-Based LinkedIn Automation: Being a cloud-based LinkedIn automation tool, Phantombuster ensures our campaigns run smoothly without relying on our local systems. This means even if our devices are off, our LinkedIn marketing efforts remain uninterrupted.

  5. Automate LinkedIn Outreach: Beyond just connection requests and messages, Phantombust offers tools to automate various aspects of LinkedIn outreach, ensuring we’re always in front of our target audience.

For those keen on exploring all the features, Phantombuster’s offers a comprehensive list of LinkedIn Phantoms. To see all LinkedIn phantoms and features, you can click here.

Phantombuster will be your main engine for all your LinkedIn lead-generation efforts. Also, the combination of the LinkedIn Sales Navigator and Phantombuster is super effective.

You can automate almost everything with Phantombuster, but we’ll go over the 5 features we use most.

#1.1 LinkedIn Sales Navigator Search Export and Profile Scraper Phantoms

LinkedIn Sales Navigator stands out as the most effective B2B tool for pinpointing potential customers. If you’re unfamiliar with it, you’re missing out a lot on a significant aspect of LinkedIn marketing. Here’s a guide on how to maximize the Sales navigator.

So here is a possible use case: 

You’re aiming to connect with high-quality prospects to create new business opportunities. You’ve identified thousands of potential customers using LinkedIn Sales Navigator. Now, you want to extract their data to send them connection requests and automated messages.

Running these two phantoms provides a wealth of information about your leads, from their name, title, current position, their bio, and education. Essentially, you’re crafting your LinkedIn CRM.

Once you’ve extracted these profiles, it’s time to set up LinkedIn message automation and engage your prospects.

Alternative if you’re not using Sales Navigator: You can still identify your target audience using LinkedIn’s standard search and then export the results with the LinkedIn Search Export Phantom.

#1.2 LinkedIn Network Booster Phantom

Having extracted thousands of prospects, why not initiate a conversation by sending them automated connection requests and messages? LinkedIn, unlike other social media platforms, has a high acceptance rate, often ranging between 70-90%. This is because LinkedIn users are keen to expand their professional network.

Here’s the strategy:

You’ll use the data you extracted in the first step and write a personalized message to your prospects. Then watch Phantombuster do the networking and prospecting for you. Besides creating lead generation opportunities, this process will also help you to:

  • Expand your business network.

  • Boost engagement, especially if you’re sharing content. As your network grows, so does your content’s reach.

  • Position yourself as a thought leader over time.

Unsure of what to write? Take a look at our high-converting templates in this LinkedIn lead generation guide.

#1.3 LinkedIn Message Sender

Consider you have 5,000 connections. While it might seem a lot, it’s just the beginning. For instance, one of our team members boasts 11K connections and counting.

Onwards to the use case:

You wrote a great e-book that solves a major business problem for your target audience. Remember, you were adding your potential customers in the first two steps. So the majority of people on your list could be interested in your new e-book, right?

So why don’t you send it to them with a super personal automated message? This is what this phantom can do. It sends automated messages to the people who are already on your list.

Zero budget and super-targeted distribution. You don’t have to pay for ads etc.

#1.4 LinkedIn Profile URL Finder Phantom

Occasionally, the data you’ve collected might be incomplete, missing crucial details like contact numbers or emails. But don’t discard this data.

This Phantom can transform incomplete data sets into actionable insights. How? It helps you find LinkedIn Profiles from first names, last names, and companies. And after you find them, you can send them automated connection requests and messages.

#1.5 LinkedIn Search Export

This tool is incredibly versatile. It enables you to download every result of a LinkedIn Search into an Excel spreadsheet.

Why is it so agile?

You have five sub-elements in the search function: People, jobs, content, schools, groups, companies.

Use case #1: The normal search function has fewer filters than the sales navigator. But still, you can automate prospecting with it by using the available filters.

Use case #2: LinkedIn now is a business content platform. It is easy to find what type of content people engage most on LinkedIn with the search function. You can generate ideas for your lead magnets, blog, or strategy by exporting and spotting the most popular content.

Use-case #3: You can monitor the activity of a list of companies to develop recruitment and sales strategies.

There is room for more possibilities. You can make tailor-made automation for your needs.

Bottom line:

We’re fanboys/girls of Phantombuster. There are countless phantoms (features) that you could use for LinkedIn, such as post-auto-liker, event inviter auto-profile views, etc.

This tool could be your gateway to other marketing tools and automation tools. Because Phantombuster is not limited to LinkedIn automation and offers much more in different platforms like:

  • Facebook

  • Instagram

  • Twitter

  • Quora

  • Slack

  • Email

  • and the list goes on.

There are many outdated “LinkedIn automation tools” articles out there. And most of them mention an old tool called LinkedIn Helper. Don’t fall for it.

Using LinkedIn Helper instead of Phantombuster is like using a Blackberry (in case you forgot, it’s a mobile phone) in 2020. It’s not convenient, hard to use, and lacks many features.

You start your Phantombuster 15-day free trial from here. Then afterward you can upgrade, it’s ridiculously cheap compared to what it offers.

Phantombuster Pricing

What can you do with it? Check how we generated 700 leads with zero budget on LinkedIn using Phantombuster.

#2 Duxsoup – A cheaper and less versatile alternative to Phantombuster.

Duxsoup is a recognized B2B LinkedIn automation tool that integrates seamlessly as a Google Chrome add-on. It’s designed to streamline your LinkedIn lead generation efforts by automating several key actions. With Duxsoup, users can effortlessly view LinkedIn profiles, endorse skills, connect with prospects, and send personalized messages. It also offers features to send drip or follow-up campaigns, save notes, and tag profiles, enhancing your LinkedIn marketing strategies.

However, when comparing Duxsoup to other LinkedIn automation tools like Phantombuster, it’s evident that Duxsoup has its limitations. One of the significant drawbacks is its lack of a cloud-based LinkedIn automation tool. This means that for Duxsoup to function, your computer needs to be continuously running, unlike some advanced LinkedIn automation software that operates in the cloud.

For those looking to expand their LinkedIn network, Duxsoup can be a valuable tool. it aids in LinkedIn outreach by automating connection requests, making it easier to engage with potential LinkedIn prospects. But, if you’re searching for the best LinkedIn automation tools that offer a broader range of features, including LinkedIn message automation and compatibility with LinkedIn Sales Navigator, you might want to explore other options.

Many LinkedIn users have found success with Duxsoup, especially when starting their lead generation journey on the platform. It’s also worth noting that while automation tools can be beneficial, LinkedIn automation can sometimes be viewed skeptically, so it’s essential to use these tools responsibly and ensure your outreach remains genuine.

Moreover, for those who are new to LinkedIn automation, Duxsoup offers a free trial, allowing you to test its capabilities before committing. This is especially useful for businesses and sales teams looking to optimize their LinkedIn campaigns and generate leads more efficiently.

In the realm of social media platforms, LinkedIn stands out as a premier platform for B2B lead generation. Tools like Duxsoup, when used correctly, can significantly enhance your marketing efforts, helping you connect with your target audience more effectively. However, always remember to compare and contrast with other LinkedIn automation tools to find the best fit for your needs.

Dux-soup - CRM

#3 Skrapp.io – Find the emails of leads in bulk.

Skrapp.io is doing one thing, and it’s doing it very well. Its primary function is to efficiently extract B2B emails from LinkedIn’s regular search results or the more advanced LinkedIn Sales Navigator. It makes it an invaluable asset for those serious about LinkedIn lead generation.

So, how does Skrapp.io manage to achieve this feat?

The magic lies in their sophisticated algorithm. It scours public web pages associated with a LinkedIn account and cleverly simulates emails based on prevalent company email patterns. Not just that, it ensures the authenticity of these emails by actively interacting with email servers. This cloud-based LinkedIn automation ensures that you’re not just getting a list of emails, but a list of verified emails.

For those who rely heavily on LinkedIn Sales Navigator to find high-quality prospects, Skrapp.io is a game-changer. It allows users to obtain these emails in bulk, streamlining your lead generation efforts and enhancing your LinkedIn marketing strategies. If you’re keen to see it in action, Skrapp.io offers demonstrations that showcase its speed and efficiency.

In today’s digital age, while there are many social media platforms and marketing tools available, email marketing retains its position as one of the most effective mediums. Skrapp.io recognizes this and ensures that its users have the best tools at their disposal. However, it’s crucial to remember the importance of GDPR compliance when reaching out to your target audience.

A notable feature of Skrapp.io is its Google add-on, which scans web pages to find B2B emails, further expanding its utility beyond just LinkedIn profiles. For businesses and sales teams aiming to expand their LinkedIn network and automate LinkedIn outreach, Skrapp.io is an essential tool to have in your toolkit. It not only simplifies the process of connecting with LinkedIn prospects but also ensures that your outreach campaigns are more personalized and effective.

Conclusion: if you’re looking to elevate your marketing efforts on LinkedIn and other social media platforms, Skrapp.io is a must-have. While there are many LinkedIn automation tools out there, Skrapp.io’s focus on email extraction and verification sets it apart.

Skrapp.io - homepage

#4 Lempod – Supercharging LinkedIn Engagement

Unlike many LinkedIn automation software, Lempod is a game-changer, promising to amplify your post views and reach up to 10 times your usual audience.

Lempod, renowned as the top LinkedIn engagements pods marketplace, caters to content creators and businesses, fostering mutual post support. This cloud-based tool, available as a Chrome extension, integrates effortlessly with LinkedIn. At a mere €4,76 per month per pod, its value is undeniable, making it a favorite among influencers.

What distinguishes Lempod?

The community and its creators. Lemlist’s founding team cultivated a fervent community, making every user feel part of a grander vision, centered on LinkedIn marketing excellence. Even after a change in company ownership, the team’s dedication persisted as they shifted to Lemlist.

In today’s dynamic social media world, Lempod shines for those committed to LinkedIn lead generation. Beyond automation, it emphasizes genuine networking. For those aiming to elevate their LinkedIn marketing, Lempod is the answer.

Lempod - homepage

#5 Wiza – Revolutionizing LinkedIn Lead Generation

In the bustling world of LinkedIn automation tools, Wiza emerges as a beacon of efficiency and accuracy.

With Wiza, you can effortlessly convert any LinkedIn search or saved list into a robust email list, making it an invaluable asset for cold outreach or talent recruitment. Its prowess lies in its ability to scrape and export entire LinkedIn searches, delivering real-time, up-to-date data. Say goodbye to outdated databases; with Wiza, you can export up to 2,500 leads from LinkedIn Sales Navigator in one go.

Accuracy is Wiza’s hallmark. It boasts a 99% accuracy rate for emails and 97% for job titles. Whether you’re seeking work or personal emails, or specific phone numbers, Wiza ensures precision. Plus, with its built-in real-time email verification, you’re guaranteed top-notch data every time.

Wiza also shines in integration. Seamlessly feed enriched prospects to any CRM or marketing platform, be it HubSpot, Salesforce, or others. And if you’re juggling to manage multiple accounts or campaigns, Wiza simplifies the process. For custom workflows, just export as a spreadsheet or utilize Wiza’s Zapier integration.

In essence, if LinkedIn prospecting is on your agenda, Wiza is a must-have. Offering real-time prospecting and unmatched accuracy, it’s set to elevate your LinkedIn marketing game.

Wiza - campaigns

#6 Crystalknows – The app that tells you anyone’s personality.

Crystal is pure magic. The first time we tried it, it was shocking because it really knew who we were and gave us a detailed personality analysis.

Enter Crystal, a groundbreaking tool that’s reshaping online interactions. With a straightforward Google Chrome plugin, you can explore the LinkedIn account of someone you know, and you’ll quickly see its potential for your professional endeavors.

Crystal is more than just a tool; it’s a reservoir of insights. By analyzing data from online posts, reviews, LinkedIn accounts, and more, Crystal crafts unique personality profiles. These profiles describe an individual’s personality and guide you on how to communicate with them, suggesting the right words, phrases, and tone.

Key features of Crystal include:

  • Deep Personality Insights: Understand preferences, motivations, and stressors.

  • Communication Guide: Tailored advice on resonating with each profile.

  • High Accuracy: Boasts a 97% accuracy rate on verified profiles and 80% on potential clients or employees.

  • Digital Advantage: In an era where most professional interactions are online, Crystal’s tool can be a game-changer.

  • Team Dynamics: Use personality profiles to enhance team interactions and foster a positive atmosphere.

  • Seamless Integration: Works effortlessly with popular platforms like HubSpot and Salesforce.

It also gives you communication and selling playbooks to provide you with the best approach. Crystal offers a unique blend of AI and personality insights, making online interactions more meaningful. Kudos to the Crystalknows team for this innovation! If you’re yet to experience Crystal, you’re missing out on a transformative digital journey. Dive in and discover the magic yourself!

#7 Dripify – Elevate Your LinkedIn Outreach Game!

Ok, we’ll be honest. Have you ever heard of Dripify? No? Well, navigating the world of LinkedIn prospecting can be a daunting task. Every day, the platform is flooded with automated sales messages, often following the same, repetitive outreach strategy. While this method might yield some results, it’s not the game-changer businesses are looking for.

Enter Dripify.io, our answer to the complexities of LinkedIn prospecting. We recognized that modern LinkedIn outreach requires a more nuanced approach. It’s just not about sending messages; it’s about building a sales funnel, warming up prospects, and delivering highly personalized messages at the right moment. And, of course, continuously refining your strategy through tracking and A/B testing.

Dripify is designed to be the most advanced LinkedIn automation tool and lead generation tool available. With it, you can:

  • Craft tailored LinkedIn campaigns with automated actions, delays, and conditions.

  • Collaborate with team members for a unified prospecting effort.

  • Dive deep into analytics, understanding metrics, conversion rates, and team performance.

  • Engage with leads promptly using the Smart Inbox, all within Dripify.

  • Export valuable leads to CSV files for further action.

Let’s go in autopilot!

One of Dripify’s standout features is its autopilot mode. Set your campaigns, and Dripify will handle the rest, even if you’re offline. We’ve also prioritized authenticity. With more than 20 customizable options, your communications will seem personal and authentic, and won’t be mistaken for spam.

Whether you’re on LinkedIn Basic, Sales Navigator, or Recruiter Lite, Dripify is fully compatible and ready to elevate your LinkedIn game. Dive in and experience the future of LinkedIn prospecting!

8. Scrab

Scrab is a LinkedIn lead generation tool that automates your lead capture process, scanning and capturing details of your leads without many manual processes needed. It then helps you automate LinkedIn outreach, connecting and messaging these leads, warming them up with actions such as profile visits and more, and using LinkedIn to make genuine connections to whom you can easily sell to. 

Considering how LinkedIn has the highest lead conversion rate owing to its professional networking nature, Scrab puts your LinkedIn growth on autopilot. 

Key Features:

  1. Scan and visit 1st, 2nd, and 3rd-grade LinkedIn profiles automatically.

  2. Send invitations, and messages, and validate skills (endorsements). 

  3. Generate qualified leads in an automated and segmented way.

  4. Collate lead details through LinkedIn and manage lead information

  5. Send messages directly to groups without being connected.

  6. Send messages to second and third-graders without being online.


Here is how Scrab is priced:

  • Plus License – At €11 / month, this plan lets users perform 500 daily visits and 1500 daily scans. It also sends messages to first and second-degree contacts and automatically connects with qualified leads. 

  • Ultimate License – At €56 / month, this plan includes everything from the plus tier and also allows CSV upload, InMail messaging, auto-accept and follow-up messages, and group messaging.

Scrab - overview all records

Now our LinkedIn automation tools are under your belt!

You have more than enough tools to experiment and generate new ideas(and leads). We’ve been generating leads on LinkedIn for the last 3 years and believe me, these are all the tools you need to get maximum benefits from your marketing efforts.

Important: These LinkedIn automation tools are 4x as powerful as Sales Navigator.

We hope you liked these LinkedIn automation tools and hope you got some new ideas to generate leads on LinkedIn. See you in Upthrust Academy Courses!

Get started with your B2B Lead Generation track today!