Trainings
Growth marketing crash course
Growth Marketing Masterclass

Find new growth potential, fast

Our growth marketing crash course program is designed to help your team to embrace a culture of rapid experimentation. In this 1 or 2 day course, we empower teams to increase their results and accelerate their growth curves. You’ll learn how the growth marketing process works and we’ll provide you with tons of hands on tactics to try right away.
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Why should you follow this crash course?

Full-funnel growth marketing is the key to a multi-channel marketing strategy. Good growth comes from understanding your best customers extremely well. Growth marketing goes way beyond acquisition only, real growth is trivial.
rapid
The new school of marketing
Most of the companies we meet, are stuck in traditional marketing approaches. With this course we want to show people what a mindset change can mean, after only one day.
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Hands on exercises
No theatre but action. Over 70% of the time in this workshop is dedicated to exercises. We tailor all session to your needs.
data-driven
Kickstart your growth
After this session, you return to your office with a backlog of at least 25 new experiments to get started with.

Our growth marketing framework

This is how we implement growth marketing in your organization. Our one or two day workshop gets you started with the new school of marketing.

Our growth marketing framework

This is how we implement growth marketing in your organization. Our one or two day workshop gets you started with the new school of marketing.
01
Analysis
Series of short efforts to deep dive into the industry / segment and current digital set-up of your company. We define your metrics in this stage.
02
Ideate & Prioritize
Workshop series in which we co-create digital growth barriers, drivers & ideas that impact conversion & your revenue uplift. Main deliverable is a shortlist of experiments.
03
Asset creation
Every project we run contains a content ramp-up. We create all the assets needed for the experiment cycles. Going from copy to visuals and from video’s to MVP’s. On top of that we setup the necessary dashboard to track the impact of our actions.
04
Kill/Scale rounds
In (bi-) weekly growth sprints with your teams we do KILL/SCALE exercises & evaluate the quality of the generated outcomes. Focus is on scaling what works and dropping what doesn’t.
05
Reporting
One of our USP’s is our approach to knowledge sharing. We bundle all successful experiments in what we call a ‘cookbook’. The actual reporting happens via live-dashboards which you can access at any time during the project, not only at the end.
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01
Analysis
02
Ideate & Prioritize
03
Asset creation
04
Kill/Scale rounds
05
Reporting
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02
03
04
05

We create a one or two day program, tailored to your business needs.

Part 1 – introduction to the growth marketing fundamentals/
Part 2 – hands on exercises to implement the growth marketing process in your organization.
“Growth Marketing allows retail companies to test new actions, and scale their business growth. The guys from Upthrust were able to give us clear insights on how to get started with this new methodology.”
Maarten Snoeck, Growth manager

They already launched their project